The McEmbassy: US citizens who need help in Austria can use McDonald's restaurants as 'consulates'
- Branches of the fast food chain all over Austria will be used for consular services
- US passport holders will be able to contact embassies through McDonald's
- Services include reporting a lost or stolen passport or seeking travel assistance
American citizens who find themselves in distress in Austria can now seek support at an unusual address - McDonald's.
Under a new partnership, outlets of the US fast food chain throughout Austria will help American citizens to get in touch with their embassy if - for example - they have lost their passport.
'Staff (at any McDonald's in Austria) will assist them in making contact with the US Embassy for consular services,' the embassy wrote of the scheme, which starts today.
According to the US Embassy in Austria, US visitors can now enter a McDonald's outlet to 'report a lost or stolen passport' or simply 'to seek travel assistance'.
McDonald's branches in Austria will be able to help US citizens reporting a lost or stolen passport or seeking travel assistance
The US embassy did not immediately return a request for comment if Austria was the only country offering such services at McDonald's.
Facebook users commenting on the post wasted no time in coining terms such as 'McVisa' and 'McPassport'.
While some hailed the move as 'awesome', others seemed less impressed.
'Because apparently we are too incompetent to look up the US embassy online??' one user wrote.
Other consular services such as issuing passports will only be carried out at official embassies and consulates
McDonald's spokesman Wilhelm Baldia said the fast food company had been chosen due to 'the great fame of the brand'.
Baldia said: 'We were approached with the request by the US Consulate. Firstly, because of the brand's great fame among Americans, and secondly, because there are a lot of branches in Austria.'
He added that the McDonald's team will aid Americans in calling the 24/7 embassy hotline but will not issue new passports or perform other consular services as these will exclusively remain at embassies and consulates.